CONSUMER
ACTIVATION

Consumer Activation That Moves People 

From Awareness to Action — With Culture at the Core 

At TerraNova360, we bring your brand to life through high-impact activations that engage real people in real moments. From influencer-led storytelling to tailored events and retail touchpoints, we help you meet consumers where they live, shop, and connect. 

We design every activation with cultural relevance in mind ensuring your brand earns attention, trust, and ultimately, action. 

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What We Offer 

• Influencer Campaigns & Creator Partnerships through our Influence360™ Network  

• Community-Based & Cultural Events 

• In-Store Demos, Pop-Ups & Retail Takeovers 

• Sampling & Product Trial Strategies 

• On-the-Ground Field Teams & Event Staffing 
   

How We Activate 

1. Audience & Opportunity Mapping 
We start by identifying where, when, and how your audience is most likely to engage. 
 

2. Partner & Channel Selection 
We source trusted voices, venues, and communities that reflect your target audience authentically. 
 

3. Activation Design & Execution 
We build and manage events, content, or retail moments that bring your brand into direct contact with consumers. 
 

4. Engagement Tracking & Debrief 
We capture feedback, engagement, and insights to inform future strategy and content. 
 

Why It Works 

• We build trust by working with the right voices and spaces. 

• We create moments that feel natural, not staged. 

• We activate culture, not just product.